Variety - the Children's Charity of Ontario

### Context Profile for Variety - the Children's Charity of Ontario

1. **Organization Mission & Cause:**
   - **Mission:** Variety - the Children's Charity of Ontario is dedicated to empowering children and youth with disabilities through sports and recreational activities. Their mission is to provide support and opportunities that enhance the lives of these young individuals, fostering their physical, social, and emotional development.
   - **Cause:** The organization focuses on inclusivity in sports, enabling children with disabilities to participate in athletic activities that promote self-esteem, physical health, and social connections.

2. **Type of Activities:**
   - **Events:** 
     - Annual Golf Fore Kids Tournament, which raises funds to support youth athletes with disabilities.
     - Variety Village Athletic Club (VVAC) sports teams that provide integrated sports opportunities.
   - **Fundraising Campaigns:** Regular fundraising initiatives to support their programs and events.
   - **Community Programs:** Ongoing sports training and recreational activities for children and youth with disabilities.

3. **Tone of Voice:**
   - The tone of voice on the website and in communications is **friendly, encouraging, and professional**. The language is accessible and aims to inspire involvement and support from the community. The use of exclamation points and direct addresses (e.g., "Hello") adds a welcoming touch.

4. **Emoji Usage:**
   - Emojis are used sparingly in communications, primarily to add a friendly and engaging element to subject lines (e.g., "⛳ Get ready to hit the green!"). The use of emojis enhances the casual and approachable tone without overwhelming the content.

5. **Key Facts:**
   - **Founding Info:** Established in 1982, Variety Ontario has a long history of supporting children and youth with disabilities.
   - **Scale:** The organization hosts multiple events annually, including the Golf Fore Kids Tournament, and has a significant volunteer base.
   - **Impact Metrics:** The VVAC teams have helped train young athletes who excel at national and international levels, showcasing the tangible benefits of their programs.
   - **Volunteer Info:** Opportunities for community members to get involved, although specific metrics on volunteer engagement were not detailed on the website.

6. **Writing Guidelines:**
   - **Style:** Use a friendly and inclusive tone, addressing the audience directly. Incorporate calls to action that encourage participation and support.
   - **Language:** Keep sentences clear and concise, using accessible language that resonates with a broad audience. Avoid jargon unless it is well-explained.
   - **Format:** Use headings and bullet points for clarity, especially in event descriptions. Maintain a professional appearance while ensuring the content feels welcoming and engaging.

### Conclusion
This context profile provides a comprehensive overview of Variety - the Children's Charity of Ontario, focusing on their mission, activities, tone, and communication style. This information will be instrumental in crafting personalized and effective content for future communications and campaigns.

Chair fit class is only on Aug 23 from 3:00pm to 4:00pm

Chair Fit Classes

<a href="https://www.choicereit.ca/scarborough-proud/" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit" target="_blank">Scarborough Proud</a> is a 6-week activation series presented by Choice Properties and co-designed by local non-profit organizations and businesses. Variety - the Children's Charity (Ontario) is thrilled to participate in this exciting initiative. For two days in the Summer, we will offer a free chair fit class and taekwondo. Join us in a fun and inclusive community event.  Dates:<ul><li style="box-sizing:inherit"><s>Wednesday, July 31: </s><s>Taekwondo | 2:00pm to 3:00pm</s></li><li style="box-sizing:inherit">Friday, August 23: Chair Fit | 3:00pm to 4:00pm</li></ul>Book Your Spot Today!  Space is limited!  We strongly encourage you to register ahead of time to ensure your spot. What you'll need:<ul><li style="box-sizing:inherit">Water bottle</li><li style="box-sizing:inherit">Towel</li><li style="box-sizing:inherit">Sunscreen or sun protection</li><li style="box-sizing:inherit">Comfortable clothing/Gym attire</li></ul>Please note:Participants will have to arrange their transportation to and from the event. There will be no Wheel trans announcements and participants must wait outside at their assigned time for pick-up

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , We have received your registration and thank you for joining us at a fun and inclusive community event. Please arrive 15 mins early to check-in prior to the class. If you have any questions, please feel free to reach out to Tanishka Warekar at <a href="mailto:twarekar@varietyontario.ca" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit">twarekar@varietyontario.ca</a> Thank you

<a href="https://www.choicereit.ca/scarborough-proud/" target="_blank">Scarborough Proud</a> is a 6-week activation series presented by Choice Properties and co-designed by local non-profit organizations and businesses. Variety - the Children's Charity (Ontario) is thrilled to participate in this exciting initiative. For two days in the Summer, we will offer a free chair fit class and taekwondo. Join us in a fun and inclusive community event.  Dates:<ul><li><s>Wednesday, July 31: </s><s>Taekwondo | 2:00pm to 3:00pm</s></li><li>Friday, August 23: Chair Fit | 3:00pm to 4:00pm</li></ul>Book Your Spot Today!  Space is limited!  We strongly encourage you to register ahead of time to ensure your spot. What you'll need:<ul><li>Water bottle</li><li>Towel</li><li>Sunscreen or sun protection</li><li>Comfortable clothing/Gym attire</li></ul>Please note:Participants will have to arrange their transportation to and from the event. There will be no Wheel trans announcements and participants must wait outside at their assigned time for pick-up

Variety - the Children's Charity of Ontario

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Scarborough Proud: Chair Fitness class

1880 Eglinton Ave E

Chair Fit Classes

Free