Unlock Democracy Canada

### Context Profile for Unlock Democracy Canada

#### 1. Organization Mission & Cause
Unlock Democracy Canada aims to empower Canadians through civic education, believing that informed citizens are the foundation of a strong democracy. Their mission focuses on transforming civics education in Canada, particularly for youth, to foster active and informed participation in democratic processes.

#### 2. Type of Activities
- **Curriculum Development**: Currently raising funds to create a pioneering civics curriculum for Ontario's Grade 10 students, based on the acclaimed docuseries "Unrigged."
- **Fundraising Campaigns**: Engaging in campaigns like "Empower the Next Generation" to gather financial support for educational resources.
- **Community Engagement**: Hosting events such as the 10th Anniversary Awards Night to celebrate civic engagement and recognize contributions to democracy.

#### 3. Tone of Voice
The tone is **inspiring**, **friendly**, and **urgent**. The language used is accessible and encourages participation, emphasizing the importance of civic education and the role of individuals in shaping democracy. The organization communicates a sense of community and collective action.

#### 4. Emoji Usage
Unlock Democracy Canada uses emojis sparingly but effectively in their communications. For example, they use calendar (📅) and location (📍) emojis in event reminders to enhance engagement and clarity. The frequency of emoji usage is low, primarily used in event-related communications.

#### 5. Key Facts
- **Founding Info**: Specific founding details are not provided on the website, but the organization has been active for at least 10 years, as indicated by their anniversary event.
- **Scale**: Engages with a broad audience, focusing on Ontario's educational system, aiming to reach over 150,000 Grade 10 students across nearly 900 high schools.
- **Impact Metrics**: Currently raising $4,000 for the curriculum project, with specific donation impacts outlined (e.g., $50 for one hour of curriculum development).
- **Volunteer Info**: While specific volunteer opportunities are not detailed, the organization likely encourages community involvement through its events and campaigns.

#### 6. Writing Guidelines
- **Clarity and Accessibility**: Use straightforward language that is easy to understand for a broad audience.
- **Call to Action**: Include clear and compelling calls to action, encouraging donations and participation in events.
- **Emphasize Community Impact**: Highlight how contributions directly affect the community and the educational landscape.
- **Personalization**: Use personalized greetings in communications to foster a sense of connection (e.g., using the recipient's first name).
- **Incorporate Storytelling**: Use anecdotes or examples that illustrate the impact of civic education on individuals and communities.

This context profile will guide the creation of personalized and impactful content for Unlock Democracy Canada, aligning with their mission and communication style.

You'll get one seat, food, a drink ticket - and a charitable tax receipt!!

General admission

Underemployed + students

You'll get reserved seating, food, two drink tickets, your name in programme - and a charitable tax receipt!!

VIP Ticket

It’s our tenth birthday and we’re excited to invite you to celebrate with us at Toronto’s Lula Lounge! Join us for an evening to bring together our community of supporters, volunteers and collaborators to recognize democracy leaders from across Canada! Doors at 6pm Presentations begin at 7pm

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for purchasing a ticket to our upcoming Awards Night in Toronto. More details to come soon! yours,dave meslininfo@unlockdemocracy.ca416-889-2837

It’s our tenth birthday and we’re excited to invite you to celebrate with us at Toronto’s Lula Lounge! Join us for an evening to bring together our community of supporters, volunteers and collaborators to recognize democracy leaders from across Canada! Doors at 6pm Presentations begin at 7pm

Unlock Democracy Canada

Unlock Democracy 10th Anniversary Awards Night

1585 Dundas St W

General admission

$50

Underemployed + students

$25

VIP Ticket

$250

Add a donation for Unlock Democracy Canada