Your Donation Supports Our Guiding Principles Your donation supports our guiding principles, which include; housing is a human right, the solution to homelessness is homes, and supporting community collaboration and public education. We believe that policymakers must address systemic racism and the social and economic structures that deepen neighborhood inequity, and that appropriate investment broadens access to housing, safe communities, healthy food, good jobs, and community self-determination. All these principles can be made possible by your generous donation, of any size. We thank you for investing in our mission, vision, and principles.  Monthly Donations: Become a member of the William Byron Rumford monthly donor circle! Your membership supports the change that is necessary to advocate for more affordable housing and to begin the repair of damage of decades of systemic racist policies and discrimination. The California Fair Housing Act of 1963, better known as the Rumford Act (AB 1240) was and is one of the most significant laws protecting the rights of people of color subjected to housing discrimination. William Byron Rumford stepped up to do what not many were willing to do. Rumford, a man of many accomplishments, is often overlooked. He was an advocate for civil rights, not just in California, but nationwide. He was also the author of the groundbreaking 1959 Fair Employment Practices Act. The impact of his work lives with us to this day. Please consider becoming a monthly donor and champion like William Rumford. Giving monthly provides ongoing support to our racial and social justice work focused on repairing the long history of housing discrimination.

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Last name, We thank you from the bottom of our heart. Your generous donation greatly helps our vision and mission.  If you would like to contribute further, contact us to become a volunteer, or talk to your friends about our cause! Jonathan CookExecutive DirectorSacramento Housing Alliance

Thank you for fundraising with us this year again! Here is more information.

Your Donation Supports Our Guiding Principles Your donation supports our guiding principles, which include; housing is a human right, the solution to homelessness is homes, and supporting community collaboration and public education. We believe that policymakers must address systemic racism and the social and economic structures that deepen neighborhood inequity, and that appropriate investment broadens access to housing, safe communities, healthy food, good jobs, and community self-determination. All these principles can be made possible by your generous donation, of any size. We thank you for investing in our mission, vision, and principles.  Monthly Donations: Become a member of the William Byron Rumford monthly donor circle! Your membership supports the change that is necessary to advocate for more affordable housing and to begin the repair of damage of decades of systemic racist policies and discrimination. The California Fair Housing Act of 1963, better known as the Rumford Act (AB 1240) was and is one of the most significant laws protecting the rights of people of color subjected to housing discrimination. William Byron Rumford stepped up to do what not many were willing to do. Rumford, a man of many accomplishments, is often overlooked. He was an advocate for civil rights, not just in California, but nationwide. He was also the author of the groundbreaking 1959 Fair Employment Practices Act. The impact of his work lives with us to this day. Please consider becoming a monthly donor and champion like William Rumford. Giving monthly provides ongoing support to our racial and social justice work focused on repairing the long history of housing discrimination.

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Sacramento Housing Alliance

### Context Profile for Sacramento Housing Alliance

1. **Organization Mission & Cause:**
   The Sacramento Housing Alliance (SHA) is dedicated to promoting affordable housing and equitable housing policies in the Greater Sacramento region. Their mission focuses on advocating for the development and preservation of affordable housing, ensuring that all residents have access to safe and stable homes. They aim to influence local, regional, and statewide housing policies to address homelessness and housing insecurity.

2. **Type of Activities:**
   - **Events:** SHA hosts the annual Sacramento Regional Affordable Housing Summit, which gathers leaders in housing policy to discuss and shape future initiatives.
   - **Fundraising Campaigns:** They engage in various fundraising efforts, including sponsorship opportunities for events like the Affordable Housing Awards Reception.
   - **Community Programs:** SHA collaborates with community organizations to address housing needs and promote awareness about affordable housing issues.

3. **Tone of Voice:**
   The tone of voice used by SHA is professional yet approachable. Their communications are informative and encouraging, aiming to inspire action and engagement from the community. They maintain a friendly and supportive tone, particularly in their thank-you emails and event reminders.

4. **Emoji Usage:**
   SHA uses emojis sparingly in their communications. For example, they include location emojis (📍) in event reminders to highlight venue details. The use of emojis appears to be contextually appropriate and adds a friendly touch to their messages without overwhelming the content.

5. **Key Facts:**
   - **Founding Info:** The specific founding date is not mentioned on the website, but SHA has been active in the community for several years.
   - **Scale:** They have a total of 9 forms and have conducted 3 email campaigns recently, indicating a structured approach to outreach and engagement.
   - **Impact Metrics:** While specific metrics are not detailed on the website, their events and advocacy efforts suggest a significant influence on local housing policy.
   - **Volunteer Info:** The website does not provide explicit volunteer information, but they likely engage community members in their initiatives.

6. **Writing Guidelines:**
   - **Style:** Use a clear, concise style that is accessible to a broad audience. Avoid jargon unless it is explained.
   - **Engagement:** Incorporate calls to action that invite community involvement, such as attending events or supporting initiatives.
   - **Personalization:** Use personalized greetings in emails (e.g., "Dear [First Name]") to foster a connection with recipients.
   - **Visual Elements:** When appropriate, include emojis to enhance engagement, particularly in informal communications.
   - **Consistency:** Maintain a consistent tone that reflects the organization’s mission and values across all platforms.

This context profile serves as a foundational guide for creating tailored content that resonates with the Sacramento Housing Alliance's audience and aligns with their mission and activities.

Sacramento Housing Alliance

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