Rocky Neck Art Colony, Inc.

### Context Profile for Rocky Neck Art Colony, Inc.

1. **Organization Mission & Cause**:
   - **Mission**: The Rocky Neck Art Colony is dedicated to fostering a vibrant community of artists and art lovers in the Rocky Neck area of Gloucester, Massachusetts. Their mission revolves around promoting the arts, supporting local artists, and enhancing the cultural landscape of the region.
   - **Cause**: The organization aims to preserve and celebrate the artistic heritage of Rocky Neck while providing opportunities for artistic expression and community engagement.

2. **Type of Activities**:
   - **Events**: The organization hosts various events, including art exhibitions, workshops, and community gatherings. A notable upcoming event is the "2025 Beaux Arts Ball & Bacchanal," which features a costume reception, a parade, and live music.
   - **Fundraising Campaigns**: They conduct fundraising initiatives to support their programs and community outreach, such as ticket sales for events and direct contributions.
   - **Community Programs**: The Rocky Neck Art Colony offers educational programs and workshops aimed at engaging the community and fostering artistic skills among participants.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly, inviting, and community-oriented**. The language is accessible and encourages participation, making it feel inclusive and warm. There is a sense of excitement and celebration, especially around events.

4. **Emoji Usage**:
   - The organization does not prominently use emojis in their website content or email communications. Their messaging is straightforward and professional, focusing on clarity and engagement without the use of emojis.

5. **Key Facts**:
   - **Founding Info**: The Rocky Neck Art Colony has a rich history tied to the artistic community in Gloucester, though specific founding details were not found on the website.
   - **Scale**: The organization has conducted 68 total forms and sent out 213 email campaigns, indicating a robust engagement strategy.
   - **Impact Metrics**: While specific metrics were not detailed on the website, the emphasis on community involvement and artist support suggests a significant local impact.
   - **Volunteer Info**: The website encourages community involvement, suggesting opportunities for volunteering, but specific details were not highlighted.

6. **Writing Guidelines**:
   - **Style**: Use a conversational and engaging style that reflects the community-oriented mission of the organization. 
   - **Language**: Keep the language simple and accessible, avoiding jargon. Use exclamation points sparingly to convey enthusiasm without overwhelming the reader.
   - **Call to Action**: Clearly articulate calls to action, especially for event participation and donations, ensuring they are prominent and inviting.
   - **Formatting**: Use bullet points for clarity when listing events or key information, as seen in their campaign materials.

This context profile serves as a foundation for creating personalized and effective content for the Rocky Neck Art Colony, ensuring alignment with their mission and engagement strategies.

Walking Tours are free for RNAC Members. Become a member here:
 https://rockyneckartcolony.org/become-a-member/

General admission

If RNAC Member Tickets are sold out, email rnac.programs@gmail.com to see if additional spots can be added.

RNAC Member Ticket

<span fr-original-style="font-size: 12pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; vertical-align: baseline;" style="font-size:12pt;font-family:Arial, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-alternates:normal;vertical-align:baseline;box-sizing:inherit">In appreciation of the unique continuum that is Rocky Neck today, this walking tour showcases both the rich history of Rocky Neck as well as the contributions and achievements of the present community. Building on the original Rocky Neck Historic Art Trail, the tour takes visitors on a journey <span fr-original-style="font-size: 12pt; font-family: Arial, sans-serif; color: rgb(58, 50, 71); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; vertical-align: baseline;" style="font-size:12pt;font-family:Arial, sans-serif;color:rgb(58, 50, 71);background-color:transparent;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-alternates:normal;vertical-align:baseline;box-sizing:inherit">from the time when the native Pawtucket people lived on Rocky Neck to today.<span fr-original-style="font-size: 12pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; vertical-align: baseline;" style="font-size:12pt;font-family:Arial, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-alternates:normal;vertical-align:baseline;box-sizing:inherit">. The path includes many of the diverse subjects that have enriched and continue to enrich today’s community: Native Americans, fishermen, industry, ships, tourism, transportation, celebrations, education, entertainment, and ,of course, the artists. <p style="color:rgb(34, 34, 34);font-family:verdana, sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;line-height:1.8;margin-top:0pt;margin-bottom:0pt;width:100%;box-sizing:inherit"><span fr-original-style="font-size: 12pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; vertical-align: baseline;" style="font-size:12pt;font-family:Arial, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-alternates:normal;vertical-align:baseline;box-sizing:inherit">Tours last 1 - 1.5 hours and cover approximately .75 miles. Tours begin at the Rocky Neck Parking Lot and end at the Salted Cod Arthouse 53 Rocky Neck Ave. Tour participants are encouraged to park in the parking lot at the entrance to Rocky Neck where a volunteer tour guide meets the group. Tours are limited to 15 people and are free for RNAC members or $15 for nonmembers. Join RNAC at <a href="https://rockyneckartcolony.org/become-a-member/" style="color:rgb(17, 85, 204);text-decoration:inherit;user-select:auto;box-sizing:inherit" target="_blank">https://rockyneckartcolony.org/become-a-member/</a>. Comfortable shoes are encouraged. Be prepared to walk on uneven terrain. For more information email <a href="mailto:RNAC.programs@gmail.com" style="color:rgb(17, 85, 204);text-decoration:inherit;user-select:auto;box-sizing:inherit" target="_blank">RNAC.programs@gmail.com</a> or call 978-515-7004.

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for registering for a Historic Walking Tour of Rocky Neck. Unless the weather is truly horrible, the tour will take place rain or shine. Dress accordingly. If in doubt about the definition of "horrible" and whether a specific walking tour is cancelled, email <a href="mailto:susanalvey304@gmail.com" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit">susanalvey304@gmail.com</a> and rnac.programs@gmail.com. If you would like to contribute further, contact us to become a volunteer, or talk to your friends about our cause! Ginger Myhaverrnac.programs@gmail.com

In appreciation of the unique continuum that is Rocky Neck today, this walking tour showcases both the rich history of Rocky Neck as well as the contributions and achievements of the present community. Building on the original Rocky Neck Historic Art Trail, the tour takes visitors on a journey from the time when the native Pawtucket people lived on Rocky Neck to today.. The path includes many of the diverse subjects that have enriched and continue to enrich today’s community: Native Americans, fishermen, industry, ships, tourism, transportation, celebrations, education, entertainment, and ,of course, the artists. <p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;line-height:1.8;margin-top:0pt;margin-bottom:0pt;width:100%;box-sizing:inherit;max-width:100%">Tours last 1 - 1.5 hours and cover approximately .75 miles. Tours begin at the Rocky Neck Parking Lot and end at the Salted Cod Arthouse 53 Rocky Neck Ave. Tour participants are encouraged to park in the parking lot at the entrance to Rocky Neck where a volunteer tour guide meets the group. Tours are limited to 15 people and are free for RNAC members or $15 for nonmembers. Join RNAC at <a href="https://rockyneckartcolony.org/become-a-member/" target="_blank">https://rockyneckartcolony.org/become-a-member/</a>. Comfortable shoes are encouraged. Be prepared to walk on uneven terrain. For more information email <a href="mailto:RNAC.programs@gmail.com" target="_blank">RNAC.programs@gmail.com</a> or call 978-515-7004.

Rocky Neck Art Colony, Inc.

Rocky Neck Historic Walking Tour (PROG)

Rocky Neck Ave

General admission

$15

RNAC Member Ticket

Free

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