Rocky Neck Art Colony, Inc.

### Context Profile for Rocky Neck Art Colony, Inc.

1. **Organization Mission & Cause**:
   - **Mission**: The Rocky Neck Art Colony is dedicated to fostering a vibrant community of artists and art lovers in the Rocky Neck area of Gloucester, Massachusetts. Their mission revolves around promoting the arts, supporting local artists, and enhancing the cultural landscape of the region.
   - **Cause**: The organization aims to preserve and celebrate the artistic heritage of Rocky Neck while providing opportunities for artistic expression and community engagement.

2. **Type of Activities**:
   - **Events**: The organization hosts various events, including art exhibitions, workshops, and community gatherings. A notable upcoming event is the "2025 Beaux Arts Ball & Bacchanal," which features a costume reception, a parade, and live music.
   - **Fundraising Campaigns**: They conduct fundraising initiatives to support their programs and community outreach, such as ticket sales for events and direct contributions.
   - **Community Programs**: The Rocky Neck Art Colony offers educational programs and workshops aimed at engaging the community and fostering artistic skills among participants.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly, inviting, and community-oriented**. The language is accessible and encourages participation, making it feel inclusive and warm. There is a sense of excitement and celebration, especially around events.

4. **Emoji Usage**:
   - The organization does not prominently use emojis in their website content or email communications. Their messaging is straightforward and professional, focusing on clarity and engagement without the use of emojis.

5. **Key Facts**:
   - **Founding Info**: The Rocky Neck Art Colony has a rich history tied to the artistic community in Gloucester, though specific founding details were not found on the website.
   - **Scale**: The organization has conducted 68 total forms and sent out 213 email campaigns, indicating a robust engagement strategy.
   - **Impact Metrics**: While specific metrics were not detailed on the website, the emphasis on community involvement and artist support suggests a significant local impact.
   - **Volunteer Info**: The website encourages community involvement, suggesting opportunities for volunteering, but specific details were not highlighted.

6. **Writing Guidelines**:
   - **Style**: Use a conversational and engaging style that reflects the community-oriented mission of the organization. 
   - **Language**: Keep the language simple and accessible, avoiding jargon. Use exclamation points sparingly to convey enthusiasm without overwhelming the reader.
   - **Call to Action**: Clearly articulate calls to action, especially for event participation and donations, ensuring they are prominent and inviting.
   - **Formatting**: Use bullet points for clarity when listing events or key information, as seen in their campaign materials.

This context profile serves as a foundation for creating personalized and effective content for the Rocky Neck Art Colony, ensuring alignment with their mission and engagement strategies.

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RNAC Member

NonRNAC Member

This will be a fun gathering for animal lovers, to explore ways of capturing individual character and movement.  We’ll learn from each other, loosening up with large scale free mark making/drawings from photos of dogs and cats and other animals. For our finished pieces you will use your own photos, printed out or on your device, of yours or a friend’s pet. You could use pastels, watercolor or acrylic. Or think of a charcoal portrait. We’ll also be looking at classic and contemporary artists’ interpretations.  As you will discover, anything goes, from cartoons to realism.   From drawing you can move on to color. No experience is necessary. This is for anyone.<span contenteditable="false" fr-original-class="fr-img-caption fr-draggable" fr-original-style="width: 600px; display: block; vertical-align: top; margin: 5px auto; text-align: center;" style="width:600px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;max-width:100%;box-sizing:inherit"><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1720797939/ofgpj97kdzmistwlapqi.jpg" style="width:600px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" /><span contenteditable="true" fr-original-class="fr-inner" fr-original-style style="outline:transparent solid 0px;box-sizing:border-box;margin:auto;display:block;padding:5px 5px 10px;font-size:14px;font-weight:400;opacity:0.9;width:100%">Kitty Cat, by Helen Tory Materials list Pad of large drawing paper 18” x 24”, Strathmore or Canson at least 60lb weight.A few sheets of watercolor paper, BFK is fine. These could be smaller, 11” x 14” or whatever you wish for your finished pieces. Drawing materials:Compressed charcoalCharcoal pencils, soft, 4B or 6BPencils, markers, pen and ink – anything which makes marks. (I’ve been playing lately with Tombo waterbased – a fine point at one end and a ‘brush’ at the other).Hard erasers Color materials:Soft pastelsWatercolor and brushes, 1 12”wide chip brush or flat brush and something like a #12 round Princeton brushAcrylic paints and gesso and palette knife 1 ½” wide chip brush, something like a #16 bright brush and a small brush such as #6 filbertPalette paperPaper towels and or cotton ragsWater containers Dates: August 20 & 21Times: 10 to 2 Each Day

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;-webkit-touch-callout:none;-webkit-user-select:none;box-sizing:inherit">First name , Thank you. This should be a fun workshop. Those who know Helen’s work will be delighted to learn her techniques. Janice BrandRNAC WorkshopsRNAC.Workshops@gmail.com

This will be a fun gathering for animal lovers, to explore ways of capturing individual character and movement.  We’ll learn from each other, loosening up with large scale free mark making/drawings from photos of dogs and cats and other animals. For our finished pieces you will use your own photos, printed out or on your device, of yours or a friend’s pet. You could use pastels, watercolor or acrylic. Or think of a charcoal portrait. We’ll also be looking at classic and contemporary artists’ interpretations.  As you will discover, anything goes, from cartoons to realism.   From drawing you can move on to color. No experience is necessary. This is for anyone.<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1720797939/ofgpj97kdzmistwlapqi.jpg" style="width:600px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit;max-width:100%" />Kitty Cat, by Helen Tory Materials list Pad of large drawing paper 18” x 24”, Strathmore or Canson at least 60lb weight.A few sheets of watercolor paper, BFK is fine. These could be smaller, 11” x 14” or whatever you wish for your finished pieces. Drawing materials:Compressed charcoalCharcoal pencils, soft, 4B or 6BPencils, markers, pen and ink – anything which makes marks. (I’ve been playing lately with Tombo waterbased – a fine point at one end and a ‘brush’ at the other).Hard erasers Color materials:Soft pastelsWatercolor and brushes, 1 12”wide chip brush or flat brush and something like a #12 round Princeton brushAcrylic paints and gesso and palette knife 1 ½” wide chip brush, something like a #16 bright brush and a small brush such as #6 filbertPalette paperPaper towels and or cotton ragsWater containers Dates: August 20 &amp; 21Times: 10 to 2 Each Day

Rocky Neck Art Colony, Inc.

Pet Portrait Workshop (WKS)

6 Wonson St

RNAC Member

$150

NonRNAC Member

$200