Merritt Island Wildlife Association

### Context Profile for Merritt Island Wildlife Association

1. **Organization Mission & Cause**:
   - The Merritt Island Wildlife Association (MIWA) is dedicated to inspiring community stewardship through advocacy for wildlife, promoting conservation education, and expanding outreach efforts that support the Merritt Island and Lake Woodruff National Wildlife Refuges. Their mission emphasizes the importance of preserving natural habitats and fostering a connection between the community and the environment.

2. **Type of Activities**:
   - MIWA engages in a variety of activities including:
     - **Fundraising Events**: Such as the "Fall Into Conservation Fundraiser," which features keynote speakers, silent auctions, and community engagement.
     - **Educational Programs**: They conduct programs aimed at raising awareness about wildlife conservation and environmental stewardship.
     - **Community Outreach**: Efforts to connect with the community and promote conservation initiatives.
     - **Volunteer Opportunities**: Encouraging local residents to participate in conservation efforts and educational activities.

3. **Tone of Voice**:
   - The tone of communication is friendly, inviting, and informative. The language used is accessible and aims to engage the community in a positive manner. The content often includes inspiring calls to action, encouraging individuals to participate in conservation efforts and community events.

4. **Emoji Usage**:
   - The website and email communications do not prominently feature emojis. The tone remains professional and focused on the mission without the casualness that emojis typically convey.

5. **Key Facts**:
   - **Founding Info**: Specific founding details are not provided on the website, but MIWA operates within the context of the Merritt Island and Lake Woodruff National Wildlife Refuges.
   - **Scale**: The organization has a total of 69 forms and has conducted 63 email campaigns, indicating an active engagement with their audience.
   - **Impact Metrics**: While specific metrics are not detailed, the focus on community outreach and education suggests an emphasis on measurable community engagement and awareness.
   - **Volunteer Info**: The organization encourages volunteer participation, although specific details on volunteer programs are not extensively covered on the website.

6. **Writing Guidelines**:
   - **Style**: Use clear, concise language that is accessible to a broad audience. Avoid jargon unless necessary, and provide explanations when using technical terms related to wildlife and conservation.
   - **Engagement**: Incorporate calls to action that invite community members to participate in events, volunteer, or support fundraising efforts.
   - **Inspiration**: Aim to inspire readers by highlighting the beauty of nature and the importance of conservation efforts. Use stories or testimonials from community members when possible to create a personal connection.
   - **Structure**: Use headings and bullet points for easy readability, especially in emails and event descriptions. Maintain a consistent format across communications to establish a recognizable brand voice.

This context profile serves as a guide for creating tailored content that resonates with the Merritt Island Wildlife Association's mission and engages their community effectively.

Program Ticket

<img width="350" src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1743395896/wysiwyg/kmmru3kfo8golyk09fgb.jpg" alt="A horseshoe crab on the groundAI-generated content may be incorrect." style="width:195px;height:146.529px;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" /> Prehistoric Animals Living in Modern TimesApril 27 from 10am to 12pmLake Woodruff NWRClassroom Address: 4490 Grand Ave. DeLeon Springs FL 32130 Discover how ancient creatures from prehistoric times, unchanged by evolution since the age of dinosaurs, continue to thrive today, with some even found in your local environment. Participants gain insights into the resilience and adaptations of these "living fossils," fostering a deeper appreciation for Florida's rich natural history. Following the classroom presentation, there will be an interactive exploration of prehistoric-themed artifacts and a guided outdoor experience to connect the lessons with the natural world. About the Presenter – Joan FerrellJoan is a Florida Master Naturalist Land Steward with a deep passion for the outdoors. Originally from Pennsylvania, she has explored extensive sections of the Appalachian Trail. As both an author and co-author of outdoor guidebooks, she shares her knowledge and experience with fellow nature enthusiasts.With a diverse professional background, Joan spent 20 years as an executive secretary, 10 years as the publisher of an employment opportunity newspaper and the first website dedicated to horticulture employment, and 5 years as a franchise trainer. These roles have equipped her with strong business acumen and leadership skills.Her extensive volunteer work includes over a decade with a ground search and rescue organization, where she developed leadership, survival, and outdoor skills. She has also served as a Girl Scout leader and continues to contribute her time to organizations such as the Merritt Island Wildlife Association, Volusia Green, and Lyonia Environmental Center. Joan currently serves as the president of the Friends of the Volusia County Florida Master Naturalist Program chapter.

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for registering for our Prehistoric Animals Living in Modern Times program.  The presentation will be held in the Lake Woodruff National Wildlife Refuge classroom, located behind the Nature Center. Please set your GPS to the classroom address: 4490 Grand Ave. DeLeon Springs FL 32130. Accessible parking is available in front of the classroom.  We look forward to welcoming you! Rochelle A. HoodExecutive DirectorMerritt Island Wildlife Association<a href="mailto:miwascrubjay@gmail.com" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">miwascrubjay@gmail.com</a> <img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1736930523/cnvr3iz6eln14zm6tsvw.png" style="width:120px;display:block;vertical-align:top;margin:5px auto 5px 0px;text-align:left;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" />

<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1743395896/wysiwyg/kmmru3kfo8golyk09fgb.jpg" alt="A horseshoe crab on the groundAI-generated content may be incorrect." style="width:195px;height:146.529px;position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit;max-width:100%" /> Prehistoric Animals Living in Modern TimesApril 27 from 10am to 12pmLake Woodruff NWRClassroom Address: 4490 Grand Ave. DeLeon Springs FL 32130 Discover how ancient creatures from prehistoric times, unchanged by evolution since the age of dinosaurs, continue to thrive today, with some even found in your local environment. Participants gain insights into the resilience and adaptations of these "living fossils," fostering a deeper appreciation for Florida's rich natural history. Following the classroom presentation, there will be an interactive exploration of prehistoric-themed artifacts and a guided outdoor experience to connect the lessons with the natural world. About the Presenter – Joan FerrellJoan is a Florida Master Naturalist Land Steward with a deep passion for the outdoors. Originally from Pennsylvania, she has explored extensive sections of the Appalachian Trail. As both an author and co-author of outdoor guidebooks, she shares her knowledge and experience with fellow nature enthusiasts.With a diverse professional background, Joan spent 20 years as an executive secretary, 10 years as the publisher of an employment opportunity newspaper and the first website dedicated to horticulture employment, and 5 years as a franchise trainer. These roles have equipped her with strong business acumen and leadership skills.Her extensive volunteer work includes over a decade with a ground search and rescue organization, where she developed leadership, survival, and outdoor skills. She has also served as a Girl Scout leader and continues to contribute her time to organizations such as the Merritt Island Wildlife Association, Volusia Green, and Lyonia Environmental Center. Joan currently serves as the president of the Friends of the Volusia County Florida Master Naturalist Program chapter.

Merritt Island Wildlife Association

Prehistoric Animals Living in Modern Times

4490 Grand Ave

Program Ticket

Free