Stanley Park Ecology Society

### Context Profile for Stanley Park Ecology Society

1. **Organization Mission & Cause**:
   The Stanley Park Ecology Society (SPES) is dedicated to promoting ecological awareness and stewardship in Stanley Park, Vancouver. Their mission is to connect people with nature through education, research, and community engagement. They aim to foster a deeper understanding of the ecological significance of Stanley Park and to encourage sustainable practices among visitors and residents.

2. **Type of Activities**:
   - **Educational Programs**: SPES offers a variety of programs, including guided walks, workshops, and talks that focus on local ecology, conservation, and sustainable practices.
   - **Community Events**: They host events such as nature walks, seasonal festivals, and volunteer days to engage the community and promote environmental stewardship.
   - **Research Initiatives**: The organization conducts ecological research and monitoring to support conservation efforts within Stanley Park.
   - **Fundraising Campaigns**: SPES runs fundraising campaigns to support their educational programs and conservation projects, including sliding scale fees for programs to ensure accessibility.

3. **Tone of Voice**:
   The tone of voice used by SPES is friendly, inviting, and educational. They aim to inspire curiosity and a sense of community among their audience. The language is accessible and encourages participation, often using vivid imagery and engaging descriptions to convey the beauty and importance of nature.

4. **Emoji Usage**:
   The analysis of the website and recent communications indicates that SPES does not frequently use emojis in their content. Their communication style leans towards a more professional and informative tone, focusing on clarity and engagement without the use of emojis.

5. **Key Facts**:
   - **Founding Info**: SPES was established in 2000 and has since been a key player in promoting ecological education and conservation in Stanley Park.
   - **Scale**: They have a significant outreach, with 62 total forms and 293 email campaigns indicating a robust engagement strategy.
   - **Impact Metrics**: While specific metrics are not detailed on the website, the organization emphasizes community involvement and educational outreach as core components of their impact.
   - **Volunteer Info**: SPES encourages volunteer participation, providing opportunities for community members to engage in conservation efforts and educational programs.

6. **Writing Guidelines**:
   - **Style**: Use clear, concise language that is engaging and informative. Aim for a friendly and approachable tone that invites participation.
   - **Imagery**: Incorporate vivid descriptions of nature and ecological concepts to enhance engagement.
   - **Accessibility**: Ensure content is accessible to a broad audience, using simple language and avoiding jargon where possible.
   - **Call to Action**: Include strong calls to action that encourage readers to participate in programs, volunteer, or support fundraising efforts.

This context profile serves as a foundational guide for creating personalized and effective content for the Stanley Park Ecology Society, ensuring alignment with their mission, values, and communication style.

Book: Corben and the Crow Commute

Felting Kit: Corben the Crow

Bundle: Book and Felting Kit

IN-PERSON PROGRAM    We are excited to host local author Emily Lonie, as she launches her first book: Corben and the Crow Commute. The chapter book tells an action packed coming-of-age adventure story about a young crow making his way in the big city, with a little help from the wildlife friends that he meets along the way. Join us at the Nature House on Lost Lagoon for a chance to meet both the author and the illustrator. The event will include readings of excerpts from the book, book signing opportunities, and the chance to needle felt your own little Corben!   PRE ORDER BOOKSPre-order your copy of the book by November 25. Supplies may be limited. Book: $15 Felting Kit: $10 SCHEDULE Drop in to the nature house between 11-2 to meet Emily Lonie.  11:30AM - First Reading 1:30 PM - Second Reading <figure><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1699993324/yeypireemmrrl2mx7uyw.png" alt style="width:216px;height:auto;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" /></figure>ABOUT THE AUTHORAuthor Emily Lonie  was born in Ottawa but now calls Vancouver home, where she loves all the natural beauty the city has to offer. Corben and the Crow Commute is her first novel. Find more crow stuff at <a href="http://www.corbenthecrow.com/" target="_blank">www.corbenthecrow.com</a> ABOUT THE ILLUSTRATORIllustrator Amy Knill was born and raised on the North Shore, and loved bringing to life the Vancouver animals in Corben and the Crow Commute. Amy graduated from Emily Carr University in 2018, and is a children's illustrator for picture books, chapter books, magazines, and kids apparel. PROGRAM DETAILS      Accessibility notes: This program meets at the Nature House, which is accessible via stairs, or gravel path. If you have any questions or input about accessibility, please email Chris at <a href="mailto:outreach@stanleyparkecology.ca">outreach@stanleyparkecology.ca</a>          This program will meet at the Nature House at Lost Lagoon   Terms and conditions   (1) No Registration required -DROP-INS ARE ENCOURAGED.  We reccommend marking "going" on the facebook event for supplies.   We gratefully acknowledge that the land on which we gather and help steward is the unceded and traditional territories of the xʷməθkwəy̓əm (Musqueam), Skwxwú7mesh (Squamish) Nation, and Səl̓ílwətaʔ/Selilwitulh (Tsleil-Waututh) Nation. Since time immemorial, Coast Salish peoples have lived reciprocally with the land, harvesting and cultivating foods and medicines and practicing ceremony. The abundance of these lands and waters, which enables us to live, work, and play here today, is a result of the past and on-going stewardship and advocacy of the Coast Salish peoples.

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Last name, Thank you for placing your order! Please visit us at the Stanley Park Nature House on Lost Lagoon  between 11 am and 2 pm on Sunday December 3rd to meet author, Emily Lonie, and pick up your purchase.

IN-PERSON PROGRAM    We are excited to host local author Emily Lonie, as she launches her first book: Corben and the Crow Commute. The chapter book tells an action packed coming-of-age adventure story about a young crow making his way in the big city, with a little help from the wildlife friends that he meets along the way. Join us at the Nature House on Lost Lagoon for a chance to meet both the author and the illustrator. The event will include readings of excerpts from the book, book signing opportunities, and the chance to needle felt your own little Corben!   PRE ORDER BOOKSPre-order your copy of the book by November 25. Supplies may be limited. Book: $15 Felting Kit: $10 SCHEDULE Drop in to the nature house between 11-2 to meet Emily Lonie.  11:30AM - First Reading 1:30 PM - Second Reading <figure><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1699993324/yeypireemmrrl2mx7uyw.png" alt="" style="width:216px;height:auto;position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit;max-width:100%" /></figure>ABOUT THE AUTHORAuthor Emily Lonie  was born in Ottawa but now calls Vancouver home, where she loves all the natural beauty the city has to offer. Corben and the Crow Commute is her first novel. Find more crow stuff at <a href="http://www.corbenthecrow.com/" target="_blank">www.corbenthecrow.com</a> ABOUT THE ILLUSTRATORIllustrator Amy Knill was born and raised on the North Shore, and loved bringing to life the Vancouver animals in Corben and the Crow Commute. Amy graduated from Emily Carr University in 2018, and is a children's illustrator for picture books, chapter books, magazines, and kids apparel. PROGRAM DETAILS      Accessibility notes: This program meets at the Nature House, which is accessible via stairs, or gravel path. If you have any questions or input about accessibility, please email Chris at <a href="mailto:outreach@stanleyparkecology.ca">outreach@stanleyparkecology.ca</a>          This program will meet at the Nature House at Lost Lagoon   Terms and conditions   (1) No Registration required -DROP-INS ARE ENCOURAGED.  We reccommend marking "going" on the facebook event for supplies.   We gratefully acknowledge that the land on which we gather and help steward is the unceded and traditional territories of the xʷməθkwəy̓əm (Musqueam), Skwxwú7mesh (Squamish) Nation, and Səl̓ílwətaʔ/Selilwitulh (Tsleil-Waututh) Nation. Since time immemorial, Coast Salish peoples have lived reciprocally with the land, harvesting and cultivating foods and medicines and practicing ceremony. The abundance of these lands and waters, which enables us to live, work, and play here today, is a result of the past and on-going stewardship and advocacy of the Coast Salish peoples.

712 Lost Lagoon Path

Book: Corben and the Crow Commute

$15

Felting Kit: Corben the Crow

$10

Bundle: Book and Felting Kit

$25