Stanley Park Ecology Society

### Context Profile for Stanley Park Ecology Society

1. **Organization Mission & Cause**:
   The Stanley Park Ecology Society (SPES) is dedicated to promoting ecological awareness and stewardship in Stanley Park, Vancouver. Their mission is to connect people with nature through education, research, and community engagement. They aim to foster a deeper understanding of the ecological significance of Stanley Park and to encourage sustainable practices among visitors and residents.

2. **Type of Activities**:
   - **Educational Programs**: SPES offers a variety of programs, including guided walks, workshops, and talks that focus on local ecology, conservation, and sustainable practices.
   - **Community Events**: They host events such as nature walks, seasonal festivals, and volunteer days to engage the community and promote environmental stewardship.
   - **Research Initiatives**: The organization conducts ecological research and monitoring to support conservation efforts within Stanley Park.
   - **Fundraising Campaigns**: SPES runs fundraising campaigns to support their educational programs and conservation projects, including sliding scale fees for programs to ensure accessibility.

3. **Tone of Voice**:
   The tone of voice used by SPES is friendly, inviting, and educational. They aim to inspire curiosity and a sense of community among their audience. The language is accessible and encourages participation, often using vivid imagery and engaging descriptions to convey the beauty and importance of nature.

4. **Emoji Usage**:
   The analysis of the website and recent communications indicates that SPES does not frequently use emojis in their content. Their communication style leans towards a more professional and informative tone, focusing on clarity and engagement without the use of emojis.

5. **Key Facts**:
   - **Founding Info**: SPES was established in 2000 and has since been a key player in promoting ecological education and conservation in Stanley Park.
   - **Scale**: They have a significant outreach, with 62 total forms and 293 email campaigns indicating a robust engagement strategy.
   - **Impact Metrics**: While specific metrics are not detailed on the website, the organization emphasizes community involvement and educational outreach as core components of their impact.
   - **Volunteer Info**: SPES encourages volunteer participation, providing opportunities for community members to engage in conservation efforts and educational programs.

6. **Writing Guidelines**:
   - **Style**: Use clear, concise language that is engaging and informative. Aim for a friendly and approachable tone that invites participation.
   - **Imagery**: Incorporate vivid descriptions of nature and ecological concepts to enhance engagement.
   - **Accessibility**: Ensure content is accessible to a broad audience, using simple language and avoiding jargon where possible.
   - **Call to Action**: Include strong calls to action that encourage readers to participate in programs, volunteer, or support fundraising efforts.

This context profile serves as a foundational guide for creating personalized and effective content for the Stanley Park Ecology Society, ensuring alignment with their mission, values, and communication style.

By Donation

<p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);">Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name</span> <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">Last name</span>&nbsp;,</p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);">Thank you for registering for<strong fr-original-style="font-weight:700;box-sizing:inherit;" style="font-weight:700;box-sizing:inherit;">&nbsp;Stanley Park Air Tasting Workshop</strong><strong fr-original-style="font-weight:700;box-sizing:inherit;" style="font-weight:700;box-sizing:inherit;">&nbsp;</strong>with Stanley Park Ecology!&nbsp;</p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);">This event is on <strong fr-original-style="">Saturday, July 12, 3:00 - 5:00 p</strong><strong fr-original-style="">m</strong><strong fr-original-style="font-weight:700;box-sizing:inherit;" style="font-weight:700;box-sizing:inherit;">.&nbsp;</strong>This program will meet at the <a fr-original-style="" href="https://maps.app.goo.gl/J7j3JWXafUyqCWw56" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Nature House on Lost Lagoon</a>, which can be accessed even though there is some construction in the area. We will send out a map of how to access the Nature House in the days before the progam.</p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="margin:0px;line-height:1.5;color:rgb(0, 0, 0);">Please arrive 10 minutes prior to the program. <strong fr-original-style="font-weight:700;box-sizing:inherit;" style="font-weight:700;box-sizing:inherit;">No need to print off your ticket.</strong></p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><em fr-original-style="">Be sure to check your email at least 12 hours before the program to make sure there have been no weather-related cancellations</em>.&nbsp;</p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);">If you want to be the first to know about upcoming programs, consider signing up for our monthly events bulletin mailing list, which can be found <a fr-original-style="text-decoration-color:initial;user-select:auto;box-sizing:inherit;" href="https://stanleyparkecology.us11.list-manage.com/subscribe?u=f9e789375d1c477d5af87c10a&id=cd7930be3a" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit;" target="_blank"><strong fr-original-style="font-weight:700;box-sizing:inherit;" style="font-weight:700;box-sizing:inherit;">HERE</strong></a>.</p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);">We look forward to having you in the Park!</p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);">Take care,</p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);">Julia</p>

<div><div><div><div><div><div><div><div><div><div><p style="margin:0px;padding:0px;user-select:text;-webkit-user-drag:none;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:left;text-indent:0px;box-sizing:inherit;line-height:1.5"><span>Photo: Alex Grunenfelder</span></p></div></div></div></div></div><div><div><div><div><div><p style="margin:0px;padding:0px;user-select:text;-webkit-user-drag:none;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:center;text-indent:0px;box-sizing:inherit;line-height:1.5"><br /></p></div></div></div></div></div></div></div></div><div><div>IN-PERSON PROGRAM</div></div><div><div><div><div><div><div><div><div><div><div><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline"><span>Does the air we breathe merit the same attention that we dedicate to the food we eat? Air Tasting is a way of using the senses to understand the atmosphere as our shared habitat. Throughout June, Alex </span><span>Grünenfelder </span><span>will be tasting the air near Lost Lagoon and publishing his observations in a series of Air Reports on social media ( </span><a href="http://x.com/airtasting" target="_blank">x.com/airtasting</a><span> and </span><a href="http://tobsky.com/airtasting" target="_blank">tobsky.com/airtasting</a><span> ).</span></p><div><div><div><div><div><div><div><div><div><div><div><div><br /></div></div></div></div></div></div></div></div></div></div><br /><span>This subsequent Stanley Park Air Tasting Workshop will present his multi-sensory method for experiencing the air and guide participants through the atmospheric phenomena around Lost Lagoon. We’ll begin in the Stanley Park Nature House with an introduction to Air Tasting and a series of sensory exercises to explore and express the aromas and air qualities around us. Then we’ll enjoy a short walking tour to taste the airs of the Lagoon. </span><br /><br /><span>Additional details will be emailed after registration.</span></div></div><p style="outline:transparent solid 0px"><br /></p><p style="text-align:center">ABOUT THE PROGRAM LEADER</p><p><span>Alex Grünenfelder is a Canadian and Swiss artist and designer studying the sensory perception of landscapes and the atmosphere. His work employs performance, printed matter, informal pedagogy, and expanded sensory modalities of tasting. Since 2008 he’s been leading sensory workshops and walking tours that introduce people to the particular features of the air in everyday environments. Current projects focus on the sensory analysis of atmospheric phenomena, and the medical history of the Air Cure and Milk Cure as site-specific climatic therapies. His work has been exhibited in Canada, USA, South Korea, Switzerland and Sweden, and has been recognized with grants from the Canada Council for the Arts and the British Columbia Arts Council.</span><br /><a href="http://alexgrunenfelder.com/" target="_blank">alexgrunenfelder.com</a><span>  </span></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline;text-align:center"><br /></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline;text-align:center">PROGRAM DETAILS</p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline"><strong><em>Accessibility notes:</em></strong><em> This program w</em><em>ill move at a moderate pace around a mostly level path around Lost Lagoon, on concrete, gravel, and dirt trails with a few moderate inclines. The group may possibly go to the seawall or a nearby forest trail, depending on the air. There are some moderate inclines if accessing the forest trail. </em><em>If you have any questions or input about accessibility, please email </em><a href="mailto:publiced@stanleyparkecology.ca" target="_blank"><em>publiced@stanleyparkecology.ca</em></a><span>   </span></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;outline:transparent solid 0px;max-width:100%"><br /></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline"><em>This program will meet at the </em><strong><em>Nature House on Lost Lagoon </em></strong><em>(located near the intersection of Alberni and Chilco Street, accessible during construction via the paths at the edge of the Lagoon).</em><em> </em><em> Please arrive 5 minutes early to sign in.  </em></p><p><br /></p></div></div></div><p style="text-align:center">Terms and Conditions</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%"><em>(1) Registration required - NO DROP-INS ARE ALLOWED.  This program is free! If you register and no longer can make it, please email us at <a href="mailto:publiced@stanleyparkecology.ca" target="_blank">publiced@stanleyparkecology.ca</a> so we can offer the space to another participant.</em></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%"><span><em>(2) </em></span><span><em>Weather – Our tours typically run rain or shine. Rarely, programs may be postponed or cancelled due extreme weather like high winds or extreme heat.  We will alert you by email if the program needs to be rescheduled. </em></span></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%"><br /></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%"><br /></p><div><div><div><div><div><div><div><div><div><p style="margin:0px;padding:0px;user-select:text;-webkit-user-drag:none;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:left;text-indent:0px"><em>The land on which we gather is the traditional, ancestral, and unceded territory of the xʷməθkʷəy̓əm (Musqueam), Skwxwú7mesh (Squamish), and səlilwətaɬ (Tsleil-Waututh) Peoples. Their stewardship and respect for this land has carried forward for thousands of years long before settlers named it "Stanley Park". </em></p></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div><div><div><div><div><div><div><div><div><div><div><div><div><div><div><div><div><br /></div></div></div></div></div></div></div></div></div></div><div><br /></div></div></div></div></div></div></div></div>

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