Stanley Park Ecology Society

### Context Profile for Stanley Park Ecology Society

1. **Organization Mission & Cause**:
   The Stanley Park Ecology Society (SPES) is dedicated to promoting ecological awareness and stewardship in Stanley Park, Vancouver. Their mission is to connect people with nature through education, research, and community engagement. They aim to foster a deeper understanding of the ecological significance of Stanley Park and to encourage sustainable practices among visitors and residents.

2. **Type of Activities**:
   - **Educational Programs**: SPES offers a variety of programs, including guided walks, workshops, and talks that focus on local ecology, conservation, and sustainable practices.
   - **Community Events**: They host events such as nature walks, seasonal festivals, and volunteer days to engage the community and promote environmental stewardship.
   - **Research Initiatives**: The organization conducts ecological research and monitoring to support conservation efforts within Stanley Park.
   - **Fundraising Campaigns**: SPES runs fundraising campaigns to support their educational programs and conservation projects, including sliding scale fees for programs to ensure accessibility.

3. **Tone of Voice**:
   The tone of voice used by SPES is friendly, inviting, and educational. They aim to inspire curiosity and a sense of community among their audience. The language is accessible and encourages participation, often using vivid imagery and engaging descriptions to convey the beauty and importance of nature.

4. **Emoji Usage**:
   The analysis of the website and recent communications indicates that SPES does not frequently use emojis in their content. Their communication style leans towards a more professional and informative tone, focusing on clarity and engagement without the use of emojis.

5. **Key Facts**:
   - **Founding Info**: SPES was established in 2000 and has since been a key player in promoting ecological education and conservation in Stanley Park.
   - **Scale**: They have a significant outreach, with 62 total forms and 293 email campaigns indicating a robust engagement strategy.
   - **Impact Metrics**: While specific metrics are not detailed on the website, the organization emphasizes community involvement and educational outreach as core components of their impact.
   - **Volunteer Info**: SPES encourages volunteer participation, providing opportunities for community members to engage in conservation efforts and educational programs.

6. **Writing Guidelines**:
   - **Style**: Use clear, concise language that is engaging and informative. Aim for a friendly and approachable tone that invites participation.
   - **Imagery**: Incorporate vivid descriptions of nature and ecological concepts to enhance engagement.
   - **Accessibility**: Ensure content is accessible to a broad audience, using simple language and avoiding jargon where possible.
   - **Call to Action**: Include strong calls to action that encourage readers to participate in programs, volunteer, or support fundraising efforts.

This context profile serves as a foundational guide for creating personalized and effective content for the Stanley Park Ecology Society, ensuring alignment with their mission, values, and communication style.

This is a free program for the LGBTQ2S+ community!

Free Ticket

<p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);">Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit;">Pr&eacute;nom</span> <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit;">Nom</span>,</p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);">Thank you for registering for<strong fr-original-style="font-weight:700;box-sizing:inherit;" style="font-weight:700;box-sizing:inherit;">&nbsp;Birding with Me: Welcoming the LGBTQ2S+ Community</strong><strong fr-original-style="font-weight:700;box-sizing:inherit;" style="font-weight:700;box-sizing:inherit;">&nbsp;</strong>with Stanley Park Ecology!&nbsp;</p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);">This event is on <strong fr-original-style="">Saturday, May 24, 8:00 - 10:00 am</strong><strong fr-original-style="font-weight:700;box-sizing:inherit;" style="font-weight:700;box-sizing:inherit;">.&nbsp;</strong>This program will meet at the <a fr-original-style="" href="https://maps.app.goo.gl/J7j3JWXafUyqCWw56" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Nature House on Lost Lagoon</a> and proceed towards South Creek Trail and Beaver Lake. The program will<strong fr-original-style="">&nbsp;end near Beaver Lake.</strong></p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="margin:0px;line-height:1.5;color:rgb(0, 0, 0);">Please arrive 15 minutes prior to the program. <strong fr-original-style="font-weight:700;box-sizing:inherit;" style="font-weight:700;box-sizing:inherit;">No need to print off your ticket.</strong></p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><em fr-original-style="">Be sure to check your email at least 12 hours before the program to make sure there have been no weather-related cancellations</em>.&nbsp;</p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);">If you want to be the first to know about upcoming programs, consider signing up for our monthly events bulletin mailing list, which can be found <a fr-original-style="text-decoration-color:initial;user-select:auto;box-sizing:inherit;" href="https://stanleyparkecology.us11.list-manage.com/subscribe?u=f9e789375d1c477d5af87c10a&id=cd7930be3a" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit;" target="_blank"><strong fr-original-style="font-weight:700;box-sizing:inherit;" style="font-weight:700;box-sizing:inherit;">HERE</strong></a>.</p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);">We look forward to having you in the Park!</p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);"><br fr-original-style="" style="box-sizing: inherit;"></p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);">Take care,</p><p fr-original-style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);" style="box-sizing:inherit;width:100%;margin:0px;line-height:1.5;color:rgb(0, 0, 0);">Julia</p>

<div><div><div><div><div><div><div><div><div><div><p style="margin:0px;padding:0px;user-select:text;-webkit-user-drag:none;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:left;text-indent:0px;box-sizing:inherit;line-height:1.5"><span>Photo: Frank Lin</span></p></div></div></div></div></div><div><div><div><div><div><p style="margin:0px;padding:0px;user-select:text;-webkit-user-drag:none;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:center;text-indent:0px;box-sizing:inherit;line-height:1.5"><br /></p></div></div></div></div></div></div></div>IN-PERSON PROGRAM</div></div><div><div><div><div><div><div><div><div><div><div><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline"><span>Join our Birding with Me program! Get to know our local feathered friends while in community outdoors. Led by biologist Rémi Torrenta</span>, this program will guide participants through encounters with the local birds found in Stanley Park. From the edges of Lost Lagoon through the forested trails and towards the waters of Beaver Lake, there are many spring and early summer residents that could be found, such as warblers, red-winged blackbirds, flycatchers, and more. <span>No experience necessary, and participants will be able to borrow binoculars from Rémi! This event is part of the Greater Vancouver Bird Celebration!</span></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;outline:rgba(0, 0, 0, 0) solid 0px;max-width:100%"><br /></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline"><strong><em>This event is reserved specifically for LGBTQ2S+ individuals, in order to provide a safe and inclusive space to explore birding and nature.</em></strong></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;outline:rgba(0, 0, 0, 0) solid 0px;max-width:100%"><br /></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline"><em>Birding with Me was made possible through the financial support of the Canadian Race Relations Foundation’s National Anti-Racism Fund.</em></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;outline:rgba(0, 0, 0, 0) solid 0px;max-width:100%"><br /></p><p style="text-align:center">ABOUT THE GREATER VANCOUVER BIRD CELEBRATION </p><p>Get more familiar with the birds around us during the Greater Vancouver Bird Celebration! Organized by a collection of non-profits, artists, and other institutions, the Celebration is a two-week series of events to appreciate the bird species of Greater Vancouver. Events are open to all and most are free, with programs including bird-related workshops, walks, talks, exhibitions, and lectures. Check out all the events here: <a href="https://vancouverbirdcelebration.ca/" target="_blank">https://vancouverbirdcelebration.ca/</a>  </p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;outline:rgba(0, 0, 0, 0) solid 0px;max-width:100%"><br /></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline;text-align:center">LEADER BIO</p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline"><span>Rémi Torrenta (he/him) is the British Columbia Projects Coordinator and Bird Biologist at Birds Canada, and passionate about anything related to wildlife and wilderness adventures. After getting his Ph.D. in forest bird ecology in eastern Canada, he worked as a Naturalist Guide and Bird Biologist, before moving to the West Coast. Rémi has a strong conviction that conservation goals are better achieved through education and Citizen Science. Let's dive into the fascinating world of birds and how to identify them!</span></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;outline:rgba(0, 0, 0, 0) solid 0px;max-width:100%"><br /></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline;text-align:center">ABOUT "BIRDING WITH ME" SERIES</p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline">Come Birding with Me and learn about our local birds on free, guided bird walks that celebrate diversity in bird and human communities. Inspired by the National Audubon Society’s Let’s Go Birding Together series, Birding with Me walks welcome in experts and participants of shared identity to explore birding together and meet new people.</p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;outline:rgba(0, 0, 0, 0) solid 0px;max-width:100%"><br /></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline">PROGRAM DETAILS</p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline"><strong><em>Accessibility notes:</em></strong><em> This program w</em><em>ill move at a moderate pace around a mostly level path from Lost Lagoon through the forest to Beaver Lake, on concrete, gravel, and dirt trails with a few moderate inclines. </em><em>If you have any questions or input about accessibility, please email </em><a href="mailto:publiced@stanleyparkecology.ca" target="_blank"><em>publiced@stanleyparkecology.ca</em></a><span>   </span></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;outline:rgba(0, 0, 0, 0) solid 0px;max-width:100%"><br /></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;vertical-align:baseline"><em>This program will meet at the </em><strong><em>Nature House on Lost Lagoon </em></strong><em>(located near the intersection of Alberni and Chilco Street, underneath the viewing platform).</em><em> The program will </em><strong><em>end near Beaver Lake</em></strong><em>, please give yourself enough time to return if needed. </em><em> Please arrive 5 minutes early to sign in.  </em></p><p><br /></p></div></div></div><p style="text-align:center">Terms and Conditions</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%"><em>(1) Registration required - NO DROP-INS ARE ALLOWED.  This program is free! If you register and no longer can make it, please email us at <a href="mailto:publiced@stanleyparkecology.ca">publiced@stanleyparkecology.ca</a> so we can offer the space to another participant.</em></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%"><em><span>      </span></em><span> </span></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%"><span><em>(2) </em></span><span><em>Weather – Our tours typically run rain or shine. Rarely, programs may be postponed or cancelled due extreme weather like high winds or extreme heat.  We will alert you by email if the program needs to be rescheduled. </em></span></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%"><br /></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%"><br /></p><div><div><div><div><div><div><div><div><div><p style="margin:0px;padding:0px;user-select:text;-webkit-user-drag:none;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:left;text-indent:0px"><em>The land on which we gather is the traditional, ancestral, and unceded territory of the xʷməθkʷəy̓əm (Musqueam), Skwxwú7mesh (Squamish), and səlilwətaɬ (Tsleil-Waututh) Peoples. Their stewardship and respect for this land has carried forward for thousands of years long before settlers named it "Stanley Park". </em></p></div></div></div></div></div></div></div></div></div></div><div><br /></div></div></div></div></div></div></div></div>

Stanley Park Ecology Society

Birding with Me: Welcoming the LGBTQ2S+ Community (May 24, 8:00 - 10:00 am)

712 Lost Lagoon Path

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Free Ticket

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